The salary ranges for this position vary significantly across the region, with the highest salaries found in countries like Equatorial Guinea, Gabon, South Africa. Below is a detailed comparison of monthly and annual salaries for Media Buyers across different countries in Africa. Some media buyers work for advertising agencies or media planning companies, where they acquire experience working with a range of clients and media platforms. For example, media buyers at Ogilvy create and carry out media campaigns for customers like IBM and American Express.
Top 3 Countries
Entry-level positions (Junior Level) start at $36,450 – $48,600, while experienced professionals (Senior Level) can earn up to $72,900 – $109,350. Professionals looking to work as a Media Buyer in Oceania should consider these salary differences, as they reflect not only economic conditions but also demand for this profession in various countries. The data can help in making informed career decisions, whether considering relocation or working remotely software quality assurance (QA) analyst in countries where the salary for a Media Buyer is most competitive.
South America Media Buyer Salary Data
The highest-paying states for media buyers are Vermont, Massachusetts, and New Jersey. The lowest average media buyer salary states are South Dakota, Montana, and Nebraska. If you are a seasoned veteran with ROAS-shattering abilities or a beginner looking for your first gig, finding the right role as a media buyer is not always straightforward, even with proven experience. Here are the top destinations to find a new media-buying job and some secret digital marketing job boards. If you ask yourself, “Do you need a degree to get hired as a media buyer?” the short answer is No! Depending on the company’s KPIs and reporting requirements, this role might involve an additional data scientist or analytics expert to help understand the data.
What do Media Buyers Do?
Audience Targeting is at the core value of most modern programmatic advertising platforms. Whether you buy media on Facebook, Google, or TikTok ads, each has different methods for narrowing down your target audiences. Media Buyer roles in Vietnam provides exciting professional possibilities in Vietnam. The role combines expertise with innovation, offering competitive compensation packages. Candidates can expect supportive conditions for career development and skill enhancement.
- An early career Media Buyer with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of R152,400 based on 14 salaries.
- On the other end of the spectrum, Guatemala has the lowest salary for a Media Buyer, offering around $4,493.50 annually.
- Below is a detailed comparison of monthly and annual salaries for Media Buyers across different countries in Asia.
- The typical base pay for a media buyer in the United States is reportedly around $60,000 per year, according to Glassdoor.
- It is important to remember that hiring a media buyer comes with additional costs, such as your ad spend, sourcing, and creating high-converting advertising creative.
- Each country’s salary is calculated based on the base salary of a Media Buyer in the United States, adjusted by a salary factor that reflects local economic conditions and purchasing power in each country.
What is a Media Buyer? Salary, Career and Strategy Guide
The Media Buyer role differs from the Social Media Manager role, as media buyers purchase advertising space or time across various media platforms. They are, in essence, responsible for ensuring that your preferred goods or services are seen by the appropriate audiences at the appropriate times. It was a typical night for you, scrolling through your Instagram feed after a long day at work, and bam!
Pinterest Advertising
They can choose which media platforms to use, how much to spend on campaigns, and how to optimize their campaigns for maximum impact by being knowledgeable about these ideas. Compare media buyer salaries for individual cities or states with the national average. A media buyer’s salary ranges from $56,000 a year at the 10th percentile to $98,000 at the 90th percentile.
What is the average Media Buyer salary in Egypt?
The second and third top-paying countries offer $48,031.50 and $32,384.00, respectively. On the other end of the spectrum, Palau has the lowest salary for a Media Buyer, offering around $1,215.50 annually. In Asia, a total of 36 countries offer employment opportunities for a Media Buyer. The salary ranges for this position vary significantly across the region, with the highest salaries found in countries like Singapore, Hong Kong, Israel. Below is a detailed comparison of monthly and annual salaries for Media Buyers across different countries in Asia.
Additionally, unlike some marketing roles, media planning is often directly correlated to a company’s revenue, meaning your job will most likely be safe during an economic downturn. A media buyer and a social media manager are both roles related to advertising and marketing, but they have different areas of focus and responsibilities. This article will focus on programmatic media offered by social platforms like Facebook, TikTok, or Google ads.
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